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Logan's Roadhouse

Project

Logan's Roadhouse

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National Marketing Campaign
Air Fresh Marketing was chosen to do a test Guerrilla Marketing Campaign to promote Logan’s Roadhouse new lunch menu. We staffed 400 people in 2 weeks, mostly in rural areas. The Ambassadors hired traveled to stores and businesses near the restaurant and handed out coupons and peanuts (this is a restaurant with peanuts for free).

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