October 6, 2023 · 7 min read
Hotel and Resort Marketing
Travelers in leisure mindset. Premium attention.
Hotel guests are captive audiences with time and often money to spend. Whether business or leisure, they're in an exploratory mindset open to new experiences.
Hotel Touchpoints
- Lobbies: High traffic, check-in/check-out
- Gift shops: Retail integration
- Restaurants/bars: Food and beverage integration
- Pools/spas: Relaxation contexts
- In-room amenities: Product placement
- Conference areas: Business traveler access
Hotel Types
Luxury: High-end consumers, premium products.
Business hotels: Professional travelers, B2B relevant.
Resorts: Leisure travelers, extended stays.
Casino resorts: Entertainment seekers, high spenders.
Product Fit
- Personal care and beauty
- Food and beverage
- Travel accessories
- Local experiences and tours
- Luxury goods
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