sports
Motorsport
IMSA Rolex 24 at Daytona 2026 Staffing
24 Hours of Speed, Endurance, and Brand Excellence
Daytona Beach, Florida
January 24-25, 2026
50,000+ attendees
About IMSA Rolex 24 at Daytona
The Rolex 24 at Daytona is America's most prestigious endurance race, attracting luxury brands and motorsport enthusiasts for 24 hours of racing. AirFresh provides staffing for extended activations, overnight hospitality, and premium brand experiences.
Venue Information
Daytona International Speedway
Daytona Beach, Florida
Typical Staffing Needs
24-hour shift rotations
Luxury brand specialists
VIP garage tours
Overnight hospitality
Paddock access staff
Event Details
When
January 24-25, 2026
Where
Daytona International Speedway
Daytona Beach, Florida
Expected Attendance
50,000+
Nearby Hotels
- The Shores Resort & Spa
- Hard Rock Hotel Daytona Beach
- Hilton Daytona Beach Oceanfront
Local Attractions
- Daytona Beach
- Motorsports Hall of Fame
- Ponce Inlet Lighthouse
Getting There
Daytona Beach International Airport, Jacksonville Airport (90 min), Rideshare
Staffing Services for IMSA Rolex 24 at Daytona
Professional event staff tailored to your specific needs at IMSA Rolex 24 at Daytona
All Staffing Services for IMSA Rolex 24 at Daytona
Typical Roles We Staff
VIP Hosts
Brand Ambassadors
Hospitality Staff
Experience Guides
Event Coordinators
Need Staff for IMSA Rolex 24 at Daytona?
Get a custom staffing quote for your activation at IMSA Rolex 24 at Daytona. Our experienced team is ready to make your event a success.