Air Fresh Marketing vs GMR Marketing

A side-by-side look at what each agency publishes about itself, so you can check fit for your program.

Published facts, side by side

Air Fresh Marketing and GMR Marketing, as each states on its own website
Air Fresh MarketingGMR Marketing
HeadquartersDenver, Colorado sourceMilwaukee HQ, 5050 S. Towne Drive, New Berlin, WI 53151 source
Founded2008 source1979 ("started in 1979 with a concert series for a beer brand") source
Services they listBrand ambassadors, event staffing, street teams, product sampling, trade show staffing, experiential marketing sourceEvent production, mobile/road tours, pop-ups, product launches, sponsorship consulting/activation, hospitality, retail, staffing, fabrication, digital + social source
Coverage (as stated)200+ US cities sourceNot stated publicly
Staff or network size (as stated)20,000+ brand ambassadors sourceNot stated publicly
Published pricingYes: brand ambassadors $48-$75/hr, trade show staff and field managers $55-$75/hr, 4-hour minimum (planning ranges) sourceNo public rate card found source
What they emphasizeGPS-verified check-ins, a live client portal and reviewed event recaps sourceSponsorship marketing in sports, music and entertainment source
Staffing model (as stated)1099 contractors or W-2 employees depending on state and program; COI available sourceNot stated publicly

By its own description, GMR Marketing is an Omnicom Experiential Group agency focused on sponsorship marketing and events in sports, music and entertainment.

How we compare agencies

  • Services

    The service categories each agency lists on its own site.

  • Coverage

    Markets or nationwide reach as each agency states it, not our estimate.

  • Proof

    Named, published case studies or client work we can link to.

  • Pricing transparency

    Whether the agency publishes rates or planning ranges on its site.

  • Reporting

    What each agency says it provides after an event (check-ins, photos, recaps).

  • Staffing model

    Only what each agency states publicly about employment or contractor models.

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