Results at a Glance
Overview
Air Fresh Marketing deployed guerrilla street teams across four major U.S. cities to drive foot traffic for Wagamama's restaurant expansion. Our brand ambassadors hit sidewalks, transit hubs, and college campuses distributing promotional offers and food samples — creating direct, face-to-face interactions that converted passersby into diners. The campaign generated massive local buzz through strategic flyering, sidewalk chalk art, and costumed street performers.
Campaign Gallery
Project Details
Services
Date
June 2023
Markets
Tampa, Atlanta, New York City, Boston
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