Air Fresh Marketing vs American Guerrilla Marketing
A side-by-side look at what each agency publishes about itself, so you can check fit for your program.
Published facts, side by side
| Air Fresh Marketing | American Guerrilla Marketing | |
|---|---|---|
| Headquarters | Denver, Colorado source | Industry City, Brooklyn, New York; described as a New York-based guerrilla advertising and out-of-home marketing agency source |
| Founded | 2008 source | 2016, per its About page (its homepage says "15+ years active") source |
| Services they list | Brand ambassadors, event staffing, street teams, product sampling, trade show staffing, experiential marketing source | Wheatpasting/posters, snipes, billboard and transit media buying, LED billboard trucks, street teams and brand ambassadors, sidewalk/mural ads, projections, event and college marketing source |
| Coverage (as stated) | 200+ US cities source | Homepage cites 50+ U.S. markets and nationwide service; About page says field operations in six markets: NYC, Miami, LA, Las Vegas, Orlando, Nashville source |
| Staff or network size (as stated) | 20,000+ brand ambassadors source | Not stated publicly |
| Published pricing | Yes: brand ambassadors $48-$75/hr, trade show staff and field managers $55-$75/hr, 4-hour minimum (planning ranges) source | No public rate card found; custom quotes via RFP Builder (LED trucks have an 8-hour daily minimum) source |
| What they emphasize | GPS-verified check-ins, a live client portal and reviewed event recaps source | Wheatpasting/poster campaigns; LED billboard trucks source |
| Staffing model (as stated) | 1099 contractors or W-2 employees depending on state and program; COI available source | Not stated publicly |
By its own description, American Guerrilla Marketing focuses on guerrilla and out-of-home media such as wheatpasting, snipes and LED billboard trucks, alongside street teams.
How we compare agencies
- Services
The service categories each agency lists on its own site.
- Coverage
Markets or nationwide reach as each agency states it, not our estimate.
- Proof
Named, published case studies or client work we can link to.
- Pricing transparency
Whether the agency publishes rates or planning ranges on its site.
- Reporting
What each agency says it provides after an event (check-ins, photos, recaps).
- Staffing model
Only what each agency states publicly about employment or contractor models.
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